Aoife Rooney, the esteemed founder of the circular fashion label AOIFE®, is excited to announce the launch of their new Resort '25 collection, titled "Renaissance & Connection." This collection represents the brand's ongoing commitment to environmental initiatives, which began in 2017, and its dedication to regenerative design. Since its establishment, this principle has guided the label's journey.

From their features in British Vogue to their current Resort '25 collection, the label highlights the connection with nature, the natural rhythms of the ocean, and the cycles present in the environment. It embodies the belief that nothing is ever truly lost. In line with this vision, AOIFE ® is committed to using only certified circular fabrics, infusing new life and meaningful purpose into the high-quality fashion pieces in this collection.

Rooney's design aesthetic masterfully blends elegance and boldness, empowering the wearer with each piece. Her Resort '25 collection features tailored v-neck power blazers with vibrant linings, fluid pleated skirts, and sophisticated pleated shirts that offer both style and comfort.

Notably, the collection includes handcrafted denim pieces made from luxurious deadstock Valentino soft denim and sustainable circular fabrics, merging practicality with high fashion. Statement-making ruched blouses showcase modern smocking and intricate vintage lace, creating a perfect balance of structure and femininity. Each design captures the essence of the confident modern woman, redefining chic in today’s world.